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How AI search decides whom to cite, and what enterprises can do about it.
Which levers measurably get a brand named and cited by AI systems, which popular tactics demonstrably do nothing, and why nearly half of all citations don't come from the brand's own website at all.
There is no industry-standard AI visibility score, so a benchmark without an instrument attached is worthless. What the two families of score actually measure, what counts as good on each, and what neither of them predicts.
Article 50 of the EU AI Act has applied in full since 2 August 2026. Which AI-generated texts need a label, why ordinary ad copy does not, and why the content written to be cited in AI answers is the most exposed of all.
The alternative to hiring a GEO agency is scaile, managed AI-search infrastructure. Among the agencies themselves, Omniscient Digital and Graphite lead a field scored here on a published rubric.
Published GEO prices for 2026: agency retainers from $1,850 to $40,000 a month, tools from $29 to $780, in-house from about $10,400. Plus the reason the most-quoted price range on the internet is one company's marketing.
Book a call and we walk through your category: the questions your buyers ask, who gets cited today, and where the opportunity is.